News: iPinYou appoints MD for APAC to boost martech business in Asia

Appointments

iPinYou appoints MD for APAC to boost martech business in Asia

The programmatic advertising platform provider iPinYou appointed Andy Ng as Managing Director, APAC in charge of leading iPinYou advertising and data solutions business in APAC.
iPinYou appoints MD for APAC to boost martech business in Asia

China's largest programmatic advertising platform provider iPinYou announced and welcomed Andy Ng as Managing Director, APAC in charge of leading iPinYou advertising and data solutions business in APAC. Andy will focus on assisting APAC brands in entering China and making iPinYou an APAC brand's best partner to explore the Chinese market and reach its consumers.

Andy is an expert and a leader in the adtech industry, with over 10 years' extensive management and business development experience. Prior to joining iPinYou, Andy was the Regional Vice President of Appier, an AI ad tech company where he led and built the regional sales and business development successfully. 

As to his joining iPinYou, Andy stated:" China martech ecosystem is evolving expeditiously throughout the year. 21% of the worldwide internet audience is from China, brands should adopt a distinctive cultural strategy to tap on. I am excited to embark on this new journey with iPinYou in expanding the APAC markets and jointly bring iPinYou to new heights." 

Dr. Sara Ye, President of International Markets, said "Andy is a seasoned ad tech leader with extensive client and operation experiences, deep knowledge of the APAC region as well as a proven track record of building and developing regional markets and teams. We are excited that Andy takes the helm in APAC further accelerating the company's ambition to deliver digital performance with high efficiency, powered by intelligent data management and enabled by a smart ad tech platform, for APAC clients across the region."

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Topics: Appointments, C-Suite

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